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A Blue Sky

blue sky creativity and consulting to shape relevant, relatable and reputable brands

creative CAMPAIGNS

& ideation

Relevant, timely ideas that break through the clutter to tell your brand's story to drive engagement, buzz and media coverage


workshops to

"EARN IT"

Supercharge and motivate teams to think differently and learn how to apply the "earned lens" to ideas for greater impact

influence & partnerships

Buzzworthy and strategic partnerships with other brands, sports teams, celebrities and influencers



words that stick

Fresh and engaging writing that puts consumers at the center to build connections

brand strategy

Refining what's there or building from scratch - relevant and relatable brand positioning with tone, voice and messages

newsjacking

Moving at the speed of culture to get brands into the conversation

About tulips / mktg.

My philosophy: anything worth it in this world needs to be earned. And getting consumers to pay attention to your brand is no different. Whether its eyeballs on your advertisements, engagement on your content or headline clicks to stories, in today's dynamic media landscape you must earn consumers' attention with timely, relevant ideas that resonate in ways and in places where it counts.


After nearly 15 years working for Fortune 500 companies and a tech start-up for good measure, I've seen the good, the bad and the downright hideous (!!!) approaches to marketing communications. What's stood out most to me is that when you put consumers at the core of what you do and show them "we get you" - it just works.

I infuse creativity and culture into brand work that breaks through the clutter. Whether a one-woman assignment or an army of doers is needed, I’ll bring in expertise from my network of marketers to get the job done. If you're ready to be bold and bring thoughtful integration to your marketing, I'm your gal. Let's get people talking...


Wanna chat? Drop me a line.


brand experience

Connect to learn more about my background

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WATCH: From ho-hum coverage to hot headlines - Hotels.com PR turnaround

WATCH: Going against the 'grain' of New Year's Resolution trend with gram-worthy pop-up experience

WATCH: Giving a start-up brand mission

meaning and heart - Offerpad